The Swiss watch industry is still going strong, with Swiss watchmakers continuing to dominate the luxury watch market. In 2022, Swiss watchmakers accounted for 53% of the global luxury watch market, with Rolex, Cartier, and Omega being the top three brands.
Swiss watchmakers are also constantly innovating, and there are a number of new Swiss watches with cutting-edge technology on the market. For example, the TAG Heuer Connected Modular 45 is a smartwatch with a mechanical chronograph movement, and the Richard Mille RM 50-03 Tourbillon Adventure is a watch with a tourbillon movement that is resistant to shocks and vibrations.
In addition to their technical prowess, Swiss watches are also seen as a status symbol by many people. A Swiss watch is a way to show off one’s wealth and success, and it is also a symbol of luxury and sophistication.
The Swiss watch industry is facing some challenges, such as the rise of smartwatches and the ongoing trade war between the United States and China. However, the industry is still very strong, and there is no reason to believe that Swiss watches will not continue to be popular in the years to come.